SPOTLIGHT ON SPECIFIC SECTORS…
Source: PwC’s Global Data & Analytics Survey 2014: Big Decisions (Methodology: Survey included 1,135 senior executives around the world at organizations
reporting annual revenues of at least US$250 million. Three-quarters of respondents reported revenues of at least US$1 billion.)
Executives face a variety of obstacles when it comes to
leveraging data to make decisions…
35% Low-quality or accuracy/completeness of data
30% Limited direct benefit
30% Difficulties in determining which data is useful
29% Other leaders lack the necessary skills
20% Lack sufficient skill or expertise
5% Doubts about usefulness for strategic decision-making
3% Presentation of data in unusable format
FACTORS DRIVING EXECUTIVES’
BIGGEST DECISION OF THE YEAR
rules or law
was put off
it fits into
testing an idea
80% of executives in this sector
say their decision process is somewhat or highly data-driven.
57% have used new,
richer data sets over the
last two years.
45% say technology-driven
changes are influencing the agenda
for big decisions.
36% say shifts in consumer
spending and behaviors are
impacting their agenda.
41% of executives in this sector
primarily relied on data and analytics to make their last big decision.
30% say it’s difficult
to assess which data
is truly useful.
32% say the quality, accuracy
or completeness of data isn’t high
59% have increased the use of
specialized analytics tools over the
last two years.
42% of executives in this sector
say the quality, accuracy or completeness of data isn’t high enough.
31% say that silos between operations and management are the
main barrier to greater adoption of
data in decision-making.