Source: ISACA, Innovation Insights: Top Digital Trends that Affect Strategy, 2015; U. N. Global Pulse; Mercy Corps; Market Watch; Forbes; eMarketer; Class-central.com. (ISACA report
methodology: More than 140,000 ISACA members around the world—practitioners and executives across all business sectors—were surveyed.)
Technology is increasingly driving organizations’ strategies. Those that fail to innovate around the right digital
trends—and launch projects to integrate them into operations—risk falling behind quickly.
THE TOP 10
Portfolio managers take note: Ten emerging digital technology trends are most likely to deliver significant value to organizations in the near future.
TREND POTENTIAL IMPORTANT FIGURE PROJECT EXAMPLE
Uncover trends and
patterns that can be
leveraged to improve organizational intelligence
Extend an organization’s reach
through new platforms for
business applications and richer
interactions with customers,
plus streamline operations
technology services while
cutting in-house IT costs
Cognitive computer systems
with the ability to learn from
business-related interactions can help transform
how organizations operate.
Physical objects linked to the Internet can originate data—and
communicate it to organizations or individuals to add value.
Educate large numbers of
people—including employees—at low cost in virtual
Enhance employee and
extending an organization’s
marketing platform through
web and mobile platforms
Disrupt entire industries
through business models
impossible without digital
networks and devices from
Enable transactions that
aren’t tied to physical
currency (e.g., cash)
trillion in 2014
billion by 2017
billion in 2014
trillion in 2013
(as of October
reach: At least 30 billion
devices will be connected
to the Internet by 2020.
More than US$10
billion in 2014
Health organizations used anonymized
information from mobile phone networks
to help understand travel patterns during
a 2015 typhoid outbreak in Uganda.
A mobile app allowed the Philippines’ first
micro mobile bank to send US$2.3 million
directly to 25,000 families affected by
Adobe in 2015 released a cloud-based programmatic ad platform for advertisers and
media publishers that integrates analytics
and audience-targeting capabilities.
Healint developed a mobile app to
let users summon help when having a
stroke. The app can learn to distinguish
between a deliberate emergency shake
and other movements.
The French company Babolat created
a smart tennis racket that records
detailed information about the
To on-board new employees and save
time, McAfee created online courses.
Nokia created its own worldwide
social network, BlogHub, to break
down organizational silos and facilitate
The ride-sharing service Uber added a
new function to its platform in 2015
allowing businesses to request rides
A US$15 million initiative sponsored by
the U.S. Department of Energy aims to
develop new technologies to protect the
U.S. power grid from cyberattacks.
A team at Johns Hopkins University is developing a digital currency called Zerocoin that
will prevent fraudulent transactions without
revealing buyers’ personal information.